Content Writer vs. Copywriter

Think of content writing and copywriting as two different flavors of writing. They both have their unique tastes, and they’re meant for different purposes. Even though they both involve using words, they cater to different needs and audiences. Let’s break down the main differences between content writers and copywriters in a way that’s easy to understand.

Content Writer:

What They Do: Content writers are like the storytellers of the writing world. They create pieces of writing that inform, entertain, and teach readers something new.

What They Write: Content writers write longer things like articles, blog posts, guides, and eBooks. They dive deep into a subject to give you lots of information.

Who They’re Talking To: Their writing is for people who want to learn or be entertained. They want to share knowledge and help people understand things better.

How They Write: Their style changes based on what they’re writing about. Sometimes they sound serious, and other times they sound like they’re having a friendly chat.